As a mama (or daddy), your child’s health is your upmost priority. I don’t think there is a single parent that is excluded from that fact.

It’s just the way we’re wired.

I remember feeling this crazy protectiveness while driving when my daughter, Elle, was first born. Everyone was a predator, putting my precious newborn at risk at every moment.

Ok, that sounds dramatic…and I was! This was so surprising to me, but I couldn’t help the feeling.

We have this protective mechanism engrained in our DNA to keep our babes safe and healthy at all times, with the knowledge and abilities we are equipped with, of course, from any form of harm.

One of the areas we as parents don’t realize may be harming our baby’s health are the everyday products we use on and around them. Think butt cream, shampoo and baby wash, the things we directly put on their bodies, synthetic fabrics as well as cleaning products and perfumes we use around them.

I have searched high and low for products to use during pregnancy as well as directly on baby when they join us earth-side that will help keep them safe and out of harm’s way.

Why is this important, you ask?

Our understanding of how toxic chemical ingredients used in skincare and cosmetic products are affecting their precious little bodies is growing. From hormone disruptors and cancer-causing ingredients to those that cause skin sensitivities and allergies, we are seeing an astounding affect on our health these days because of the lack of regulation in the industry.

Thankfully, we’ve got some incredible non-toxic options to lean on and use on both our babies as well as ourselves.

One of my very favorite and most trusted companies is Primally Pure. Not only do I adore the owner, creator and conscious mama behind the beautiful brand, Bethany McDaniel, I truly love each and every product that I have tried.

And I've tried them all.

Primally Pure strives to create products that promote health and vitality instead of taking away from it. Their products are organic, free of harmful chemicals and full of nourishing ingredients.

Bethany believes that beauty and skincare products should enrich your life by providing you with noticeable results without sacrificing results or well-being.

I can get behind that. And I hope you will too.

I wanted to take you through their brand new baby line and give you lots of ways to use their products not only on baby, but on your beautiful bod as well! This will give you more bang for your buck and help you get the most out of each and every product you purchase.

I also think that "The Baby Kit" could be THE BEST baby shower gift of all time!

Plus, when you purchase Primally Pure products, you're choosing to support a small (and from where I'm sitting, local) business. That's a big deal in my book!

Alright let's dive into this incredible line!